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Yale increases footprint in Lithuanian market with new dealer appointment

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Yale increases footprint in Lithuanian market with new dealer appointment

Transrifus - Content ImageYale Europe Materials Handling has increased its presence in Lithuania with the appointment of a new dealer in the country.

The appointment of Transrifusas the exclusive sales and service dealer reinforces the position of Yale® as an increasingly important brand in the European materials handling equipment market.

With an extensive range of Yale warehouse equipment and counterbalance forklift trucks, Transrifus can now provide customers in the country with a significant range of products and services from this leading global brand.

Marcus Rosenkranz, Area Business Director, Eastern Europe at Yale, said he was delighted with the new appointment. “Transrifus is a well-established company with an excellent reputation. This move will help ensure that Yale products and expertise are widely available across Lithuania.”

Transrifus was originally founded in 2002 in Garliava in the Kaunas region, where it now employs more than 70 highly qualified and committed employees. Its core business is the sale, rental and service of forklift trucks.

Darius Paltinavičius, CEO of Transrifus forklift department,said that becoming a member of the Yale family is an honour and a great responsibility. “Yale as a brand is well-known for reliability and extremely high quality. Securing the deal with Yale will help the company increase its market share in the region, and new sales, rentals and full-service activities would be at the heart of our partnership with Yale.”

“We have an established customer base built up over the last 15 years who require a wide range of materials handling equipment and expert advice. This will be perfectly complemented by the extensive Yale product range and the technical support of a world leader in the materials handling industry. We share the same vision as Yale in terms of our commitment to delivering high quality products, the lowest lifetime cost of ownership and outstanding customer satisfaction to customers in our region,”says Darius.

For more information on the extensive range of materials handling equipment from Yale goto or